Buzz, Viral ko Maganar Kasuwancin Baki: Menene bambanci?

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Dave Balter, wanda ya kafa BzzAgent, yayi babban aiki wajen bayyana bambance-bambance a cikin Buzz, Viral da Maganar Talla ta Baki a cikin wannan bugu na ChangeThis. Anan ga wasu bayanai tare da manyan ma'anonin Dave:

Menene Maganar Talla ta Baki?

Maganar Cinikin Motsa (WOMM) shine matsakaici mafi ƙarfi a doron ƙasa. Ainihin raba ra'ayi ne game da samfur ko sabis tsakanin masu amfani biyu ko fiye. Abin da ke faruwa ne lokacin da mutane suka zama masu ba da shawara ga dabi'a. Abun tsarkakakku ne na yan kasuwa, shuwagabanni da entreprenean kasuwa, saboda yana iya ƙirƙira ko karya samfur. Mabudin nasararsa: gaskiya ne da na dabi'a.

Menene Tallace-tallace na Viral?

Kasuwancin hoto ƙoƙari ne don isar da saƙon tallace-tallace wanda ke yaɗa cikin sauri da sauri tsakanin masu amfani. A yau, wannan yakan zo ne ta hanyar saƙon imel ko bidiyo. Akasin tsoron masu firgita, kwayar cuta ba mugunta bace. Ba rashin gaskiya bane ko kuma al'ada. A mafi kyawunta, kalma ce ta bakin, kuma a mafi munin ta, kawai saƙon saƙo ne na katsewa.

Menene Buzz Marketing?

Buzz Kasuwanci lamari ne ko aiki wanda ke haifar da talla, tashin hankali, da bayani ga mabukaci. Yawancin lokaci wani abu ne wanda yake haɗuwa da wauta, abin da ya faru da faduwa ko gogewa tare da sanya alama mai kyau, kamar zanen goshinku (ko jakin ku, kamar yadda ƙungiyar lafiya ta NYC ta yi kwanan nan). Idan an yi kugi daidai, mutane za su yi rubutu game da shi, don haka da gaske ya zama babban abin hawa na PR.

Ga keɓaɓɓen bayani akan Kalmar Bakin Baki (WOMM) daga Lithium:

MATA - Maganar Tallata Baki

2 Comments

  1. 1

    A wurina ina tsammanin Maganar Baki kyakkyawar hanyar kasuwanci ce, amma kuma ina tsammanin abin ya koma ga ainihin abin da mutane ke faɗi game da ku. Zai iya zama takobi mai kaifi biyu. Dauki masana'antar fim misali. Ina zuwa fina-finai lokacin da abokaina suka gaya min cewa sun ga fim kuma sun so shi. A gefen juyawa, lokacin da nake farin ciki game da fim kuma na sami rahoto mara kyau daga aboki, na yi akasin haka.

    Ina mamakin idan wannan ya kasance kai tsaye tare da shafuka da yanar gizo?

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