Kasuwanci da KasuwanciBidiyo na Talla & TallaKasuwancin Bayani

Kasuwancin Turare: Lissafi, Kimiyyar Olfactory, Da Masana'antu

Kowane lokaci da na dawo gida daga ranar aiki, musamman idan na dauki lokaci mai tsawo a kan hanya, abu na farko da nake yi shi ne kunna kyandir. Ofayan abubuwan da nafi so shine kyandir mai gishirin gishiri wanda ake kira Calm. An mintoci kaɗan bayan kunna ta, Ina jin daɗi ƙwarai kuma… Na natsu.

Kimiyyar Turare

Ilimin kimiyya bayan ƙamshi yana da ban sha'awa. Mutane na iya ganewa fiye da tiriliyan wari daban-daban. Yayin da muke shaƙa, hancinmu yana tattara ƙwayoyin kuma suna narkewa a kan siririn membrane a cikin ramin hancinmu. Haiananan gashi (cilia) suna kama da wuta kamar jijiyoyi kuma suna aika sigina zuwa kwakwalwarmu ta cikin olfactory kwan fitila Wannan yana tasiri sassa daban-daban na kwakwalwarmu - yana tasiri tasiri, motsawa, da ƙwaƙwalwa.

Kididdigar Kasuwancin Kimiyya

  • Amincewa, ko ƙanshin ƙanshi, ana gaskata shine tsohuwarmu, mafi mahimmancin yanayinmu.
  • Hancin yana da masu karbar wari miliyan 10, wadanda suka hada da nau'ikan karban kamshi iri daban-daban 50.
  • Kowace kwanaki 30 zuwa 60, ƙanshin jikinku yana sabuntawa.
  • Kina ji wari da kwakwalwarka, ba hancin ka ba.
  • Tabbacin shaidar turare ya kai shekaru 4,000 da suka gabata.
  • Androstenol shine pheromone kuma idan ya kasance a cikin sabon zufa, mata zasu iya sha'awar. Lokacin da aka fallasa shi zuwa iska, to zaiyi aiki dashi Karina kuma bashi da kyau (wanda akafi sani da warin jiki). 
  • An gano ƙanshin kabewa da lavender don ƙara yawan jini (a can) cikin maza har zuwa kashi 40%. 

Smanshi yawanci yakan motsa motsin rai kuma ya haifar da tunani kafin ma a gano su. Hakanan suna iya haifar da mummunan motsin rai… tare da matsanancin mutane waɗanda ke fama da rikicewar rikice-rikice na post-traumatic (PTSD).

Menene Kasuwancin Turare?

Tallan kamshi shine nau'ikan tallan azanci wanda ake niyya dashi akan ƙamshi. Tallan kamshi yana haɗa kamfani na ainihi, tallace-tallace, masu sauraro da kuma haɓaka dabarun ƙamshi wanda ke haɓaka waɗannan ƙimar. Ana yin wannan sau da yawa ta hanyar sanya ƙanshin a cikin cibiyar kasuwanci don tasiri halin mai amfani.

Kamar yadda yake da kowace ma'ana, haɗa abubuwan ƙwaƙwalwa a cikin hanyar siye na iya ƙarfafa haɗin kai da fitar da mabukaci ko kasuwanci zuwa juyowa. Kyakkyawan kwanciyar hankali, sanyaya ƙamshi a cikin taron kasuwanci na iya sa mutane su sami nutsuwa. Aanshin da ke haifar da ƙwaƙwalwar ajiyar farin ciki ga mabukaci na iya sa kwarewar siye da farin ciki.

Anan babban bidiyo ne mai bayanin daga ScentAir, jagora a tallan kamshi, masu yada labarai na kasuwanci, da kuma masana'antar kamshi.

Kasuwancin Kasuwancin Turare

Wanne ya kawo mu ga masana'antar tallata kamshi. Kasuwancin kantuna yanzu suna saka hannun jari cikin tsarin isar da ƙamshi wanda ke daidaita yanayin masu amfani da haifar da motsin rai, sayayya da tuƙi da amincin abokin ciniki. A cewar labarin Shopify, kasuwancin kamshi ya karu cikin kasuwancin dala biliyan wanda ya shafi masana'antu da yawa.

Wani binciken da Nike ta gudanar ya nuna cewa kara turare a shagunan su ya kara niyyar saye da kashi 80, yayin da a wani gwajin a gidan mai tare da mini-mart a haɗe da shi, yin feshin ƙanshin kofi ya ga sayayyar abin sha ya karu da 300 bisa dari.

Theanshin Kasuwanci: Ta yaya Kamfanoni ke Amfani da Kamshi don Sayar da Kayan Haɗin su

Kuma ga babban bayani daga FragranceX, Yadda ake Jagorar Tallace-tallace Turare, ciki har da fa'idodin tallan ƙanshi da nau'ikan ƙamshi da yadda masu amfani ke amsawa.

Tallan kamshi (wanda aka fi sani da tallan ƙanshi, tallan ƙamshi ko tallan ƙamshi) al'adar amfani da ƙamshi mai ƙanshi don haɓaka darajar kamfani, haɓaka ƙwarewar abokin ciniki da haɓaka tallace-tallace. Tallace-tallacen ƙamshi na iya haɓaka zirga-zirgar ƙafafun abokin ciniki da tasiri tsawon lokacin da abokan ciniki ke ciyarwa a cikin shago.

Leanna Serras, Yadda Ake Jagorar Kasuwancin Turare
ilimin kimiyyar kamshi mai raba jari

Douglas Karr

Douglas Karr shine CMO Bude INSIGHTS kuma wanda ya kafa Martech Zone. Douglas ya taimaka da yawa na nasara MarTech farawa, ya taimaka a cikin ƙwazo na sama da $5 biliyan a Martech saye da zuba jari, kuma ya ci gaba da taimaka wa kamfanoni wajen aiwatar da sarrafa sarrafa tallace-tallace da dabarun talla. Douglas ƙwararren ƙwararren dijital ne na duniya kuma ƙwararren MarTech kuma mai magana. Douglas kuma marubuci ne da aka buga na jagorar Dummie da kuma littafin jagoranci na kasuwanci.
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Martech Zone zai iya ba ku wannan abun cikin ba tare da farashi ba saboda muna yin monetize da rukunin yanar gizon mu ta hanyar kudaden talla, hanyoyin haɗin gwiwa, da tallafi. Za mu yi godiya idan za ku cire mai hana tallan ku yayin da kuke duba rukunin yanar gizon mu.