Yayin da kuke jujjuyawar kafofin watsa labarun ko gidajen yanar gizo, galibi za ku isa ga wasu ƙayatattun zane-zane na bayanai waɗanda ke ba da bayyani na wani jigo ko kuma rarraba tarin bayanai zuwa ƙayatacciyar, hoto ɗaya, wanda ke cikin labarin. Gaskiyar ita ce… masu bi, masu kallo, da masu karatu suna son su. Ma'anar infographic shine kawai…
Menene Infographic?
Infographics wakilcin gani ne na bayanai, bayanai, ko ilimin da aka yi niyyar gabatar da bayanai cikin sauri da kuma bayyane. Za su iya inganta fahimta ta hanyar amfani da zane-zane don haɓaka ikon tsarin gani na ɗan adam na ganin alamu da halaye.
Me yasa Zuba Jari A Infographics?
Infographics ne quite na musamman, sosai shahararru idan ana maganar tallan abun ciki, da kuma samar da fa'idodi da yawa ga kamfanin da ke raba su:
- Copyright - Ba kamar sauran abun ciki ba, an tsara bayanan bayanai kuma an gina su don rabawa. Bayani mai sauƙi ga wallafe-wallafe, ƴan jarida, masu tasiri, da masu karatu cewa za su iya haɗawa da raba shi muddin sun haɗa zuwa rukunin yanar gizon ku kuma suna ba da daraja aiki ne na yau da kullun.
- cognition – Infographic da aka tsara da kyau ana iya narkar da shi cikin sauƙi kuma mai karatu ya fahimta. Yana da babbar dama ga kamfanin ku don rushe wani hadadden tsari ko batu kuma ya sauƙaƙa fahimta… kawai yana buƙatar ƙoƙari kaɗan.
- raba – Domin fayil guda ɗaya ne, yana da sauƙin kwafi ko bincika a cikin Intanet. Wannan yana ba da sauƙin rabawa… kuma babban bayanan bayanai na iya zama hoto ko bidiyo mai zagaya yanar gizo da sauri. Tukwici ɗaya akan wannan - tabbatar da damfara bayanan bayanan don kada ya buƙaci ton na bandwidth don saukewa da dubawa.
- Mai haɗari – Shafukan kamar Martech Zone waɗanda ke tasiri soyayya raba bayanan bayanai saboda yana ceton mu lokaci mai yawa akan ci gaban abun ciki.
- Binciken Matsayi - Kamar yadda rukunin yanar gizon ke rabawa da haɗin kai zuwa bayanan bayanan ku, kuna taruwa backlinks masu dacewa sosai akan batun… sau da yawa yana haɓaka matsayinku don batun da bayanin ya tattauna.
- Maimaitawa - Bayanan bayanai galibi tarin abubuwa ne daban-daban, don haka rushe bayanan bayanan na iya ba da dama ga sauran abubuwan abubuwan da aka gabatar don gabatarwa, farar takarda, zane-zane guda ɗaya, ko sabuntar kafofin watsa labarun.
Matakai don Haɓaka Bayanin Bayani
Muna aiki tare da abokin ciniki a yanzu wanda ke da sabon kasuwanci, sabon yanki, kuma muna ƙoƙarin gina wayar da kan jama'a, iko, da hanyoyin haɗin gwiwa don. Bayanin bayanai shine cikakkiyar mafita ga wannan, don haka a halin yanzu ana haɓaka shi. Anan ga tsarin mu don haɓaka bayanan bayanai ga abokin ciniki:
- Keyword Research – Mun gano adadin keywords da ba su da gasa sosai da muke son fitar da martaba ga rukunin yanar gizon su.
- dacewar - Mun bincika tushen abokin ciniki na yanzu don tabbatar da cewa batun bayanan bayanan shine wanda masu sauraron su za su yi sha'awar.
- Bincike - Mun gano tushen bincike na biyu (bangaren ɓangare na uku) waɗanda za mu iya haɗawa a cikin bayanan bayanai. Binciken farko yana da kyau, kuma, amma zai buƙaci ƙarin lokaci da kasafin kuɗi fiye da yadda abokin ciniki ya gamsu da shi.
- Shelar - Mun gano masu tasiri da gidajen yanar gizo waɗanda suka buga bayanan bayanai a baya waɗanda za su zama babban makasudi don haɓaka sabbin bayanan mu kuma.
- Offer - Mun haɗu da tayin al'ada akan bayanan bayanan don mu iya bin duk zirga-zirgar ababen hawa da juzu'ai waɗanda bayanan suka haifar.
- Copywriting – Mun nemi taimakon wani babban mai haƙƙin mallaka wanda ya kware a takaice, kanun labarai masu jan hankali da taƙaitaccen kwafi.
- saka alama – Mun ɓullo da ainihin graphics ta amfani da sabon kamfanin ta alama don fitar da iri wayar da kan jama'a.
- Canje -canje - Mun yi aiki ta hanyoyi da yawa don tabbatar da kwafin, zane-zane, da bayanan bayanan sun kasance daidai, ba tare da kuskure ba, kuma abokin ciniki ya gamsu da shi.
- Social Media - Mun rushe abubuwan da aka zana don haka kamfanin zai iya samun jerin abubuwan sabuntawa na kafofin watsa labarun don inganta bayanan.
- ranking - Mun haɓaka shafi na ɗaba'ar, an inganta shi sosai don bincike tare da dogon kwafi don tabbatar da an yi masa alama da kyau kuma mun ƙara bin mahimmin kalmar a dandalin binciken mu.
- raba - Mun haɗa maɓallin raba zamantakewa don masu karatu su raba bayanan akan bayanan martaba na zamantakewa na kansu.
- Promotion - Kamfanoni da yawa suna ɗaukar bayanan bayanai azaman ɗaya kuma an yi… sabuntawa, sake bugawa, da haɓaka babban bayanan bayanai akai-akai babban dabarun talla ne! Ba dole ba ne ka fara daga karce da kowane bayanan bayanai.
Yayin da dabarun infographic na iya buƙatar babban saka hannun jari, sakamakon koyaushe yana da kyau ga abokan cinikinmu don haka muna ci gaba da haɓaka su azaman wani ɓangare na gabaɗayan abun ciki da dabarun kafofin watsa labarun. Muna bambanta kanmu a cikin masana'antar ta hanyar ba kawai yin ton na bincike da yin aiki don haɓaka bayanan da kyau ba, amma muna kuma dawo da duk mahimman fayilolin zuwa ga abokin cinikinmu don sake dawo da wani wuri a cikin ƙoƙarin tallan su.
Wannan tsohuwar bayanai ce daga Magnetism na Abokin Ciniki amma yana fitar da duk fa'idodin bayanan bayanai da dabarun rakiyar. Shekaru goma bayan haka kuma har yanzu muna raba bayanan bayanan, wayar da kan jama'a ga hukumar su, da samar da babbar hanyar haɗi zuwa gare su!
Bayani mai mahimmanci na bayanan yau da kullun yana girma a cikin kafofin watsa labarun. Kamfanin tallan intanet da na zaba yana nuna min ainihin lambobi kan tasirin wadannan abubuwa da gaske. Babban matsayi!