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Jagorar farawa don yanke shawara idan Twitter yayi daidai don dabarun dijital ku

Ba su 'samo' masu amfani da su ba! Hannun jari ya ƙasa! Yayi kaca-kaca! Yana da mutuwa!

Masu kasuwa - da masu amfani - sun sami yalwa gunaguni game da Twitter kwanan nan. Koyaya, tare da sama da masu amfani da aiki sama da miliyan 330 a duk duniya, dandamali na dandalin sada zumunta yana yin daidai. Amfani yana da kara don kwata-kwata uku a jere, kuma ba tare da wani mai fafatawa kai tsaye a cikin gani ba, Twitter zai kasance a nan gaba. Amma, har yanzu bai dace da kowane iri ba. Kowace tashar tana da ƙarfi da rauni, don haka yayin la'akari da Twitter don dabarun dijital ɗinku ku tuna abin da tashar ta fi dacewa da shi: sadarwa kai tsaye, hanzartawa, da masu tasiri.

Yadda ake amfani da ƙarfin Twitter

  • Kai tsaye sadarwa - Kula da Twitter azaman tashar watsa shirye-shirye mai sauki tana zabar yin watsi da karfi na musamman: Sadarwa kai tsaye tare da masu sauraron ku azaman mutane. Nemi damar don isa da fara tattaunawa kai tsaye tare da masu amfani. Idan tashin Alexa, Siri, da kasuwanci na tattaunawa yana nuna mana komai, shine cewa mutane sun saba da magana da nau'ikan dabi'a. Don haka, isa gare su ta hanyar dabi'a akan tashar da aka gina don tattaunawa.
  • Nan da nan - Tushen Twitter ya doru sosai a aikin jarida. Co-kafa Jack Dorsey har ma yaba 'yan jarida tare da hauhawar dandamali zuwa shahara. Yi amfani da wannan kuma amfani da Twitter don abubuwan da suka dace na alamun kasuwancin ku: mai da hankali kan sanarwa, abubuwan da suka faru, da labarai masu gudana.
  • Tasiri - Kowace masana'antu na da jagoran tunani, kuma Twitter yana sauƙaƙa isa garesu. Shugabannin masu tunani suna ƙara zama masu mahimmanci ga masu amfani: a zahiri, kashi 49% na masu amfani da twitter dogara ga shawarwari daga masu tasiri. Don haka, isa gare su. Tambaye su kai tsaye kuma ku gina alaƙa ta hanyoyin da ba za ku taɓa iyawa ba a waje da kafofin watsa labarun.

Don haka, shin Twitter tana da daraja? Yana da halaye na musamman don sadarwa kai tsaye, ma'anar kusanci, da kuma babbar dama don kai labari. Yi la'akari da ƙirar burin ku na yau da kullun: idan kun sami hanyar amfani da ƙarfin Twitter zai iya zama babban ɓangare na dabarun dijital ku.

Waɗanne Twitterididdigar Twitter Ya Kamata Ku Kula?

Yayi, kun yanke shawarar amfani da Twitter a zaman wani ɓangare na tsarin dijital ɗin ku. Yanzu menene? Da kyau, kuna buƙatar gano yadda ake waƙa da aikin. Twitter yana ba wa samfuran damar zuwa wasu kyawawan ƙarfi analytics a kan rukunin yanar gizon sa, amma yana da sauƙin shawo kan lambobin duka. Don gano waɗanne KPI waɗanda za su mai da hankali a kansu yana da mahimmanci a raba su ta hanyar burin tashar ku.

Me kuke Son Amfani da Twitter Domin?

Kai tsaye sabis na abokin ciniki? Bi waɗannan matakan:

  1. Matsakaicin Lokacin Amsa - Wannan dole ne ya zama daidai da matsayin masana'antu, amma wuce waɗannan ƙa'idodin hanya ce tabbatacciya don jin daɗin kwastomomin ku. JetBlue ya gano wannan. Alamar tana ci gaba tsakanin kamfanonin jirgin sama masu saurin amsawa kuma shi ne sau da yawa gane saboda kokarin ta na masana'antar masoyan ta.
  2. Amsa Rate - Ba kowace tambaya zata dace da amsa ba, amma yana da mahimmanci don taimakawa waɗanda zaku iya. Wannan shine lokacin da shirin haɓakawa zai iya zuwa cikin sauki.
  3. jin zuciya - Wannan yana taimakawa wajen nuna idan ana magance tambayoyi masu mahimmanci / Kayan aiki da yawa suna ba ku ikon waƙa da abin da kuka amsa mafi yawa. Idan kawai kun amsa ga ambaton tabbatacce, yana iya zama lokaci don daidaitawa.

Gangamin Tasirin Tasiri? Bi sawun wannan:

  1. Adadin Tweets vs Yawan Mabiya - Raba masu tasiri a kan wadannan ka'idoji guda biyu kuma sadaukar da dukiyar ka yadda ya dace: wanda yake yawan yin rubutu zuwa ga wasu mabiyan yana da nau'ikan tasirin tasiri fiye da wanda ba safai yake yiwa tweets din ga mabiya da yawa ba.

Kamfen don isar da sabbin masu kallo? Bi waɗannan matakan:

  1. Hashtag amfani da ambaci - Bibiya sau nawa ana amfani da hashtag, tare da alama da / ko ambaton yaƙin neman zaɓe, hanya ce mai tasiri don auna isar da kamfen ɗin ku.
  2. Waɗanda aka fi so - Wataƙila ba su yi yawa don siyarwar jama'a ba, amma hanya ce mai kyau don auna abin da masu sauraron ku suke so. Yi tunanin shi a matsayin "kyakkyawan aiki". Sun fi son wannan abun, don haka kara nuna musu.
  3. Sassafiya - Ta hanyar sake rubutawa, sun faɗi ainihin, “Ina son wannan kuma ina tsammanin wasu ma zasu yi”. Wannan shine ainihin yadda Twitter zai iya taimakawa fadada isar ku zuwa ga masu sauraro mafi faɗi don haka ku kula da waƙoƙin sake dawowa da ƙayyade nau'in abubuwan da masu sauraron ku suke so su raba.
  4. Amsoshi - Waɗannan ma suna da kyau don nuna alama ga sabis ɗin abokin cinikin ku, wanda zai taimaka kiyaye wannan tattaunawar kai tsaye tare da magoya bayan ku.
  5. Lokaci na rana / ranar mako - Wannan na iya zama abu mai sauki wanda za'a manta dashi. Masu sauraro daban-daban suna da halaye na kafofin watsa labaru daban-daban, kuma bin sahihan lokuta da ranaku don aiwatarwa yana da mahimmanci lokacin daidaita abubuwan da ke cikin Twitter.

Gudanar da abokan ciniki zuwa rukunin yanar gizon ku? Bi waɗannan matakan:

  1. Adireshin URL da zirga-zirga - Twitter na iya zama hanya mai tasiri don fitar da zirga-zirga, kawai ka tabbata ka shirya wata hanya don bin hanyar danna URL ta amfani da Google Analytics ko makamancin wannan kayan aikin. Kuma bincika ƙididdigar bijirar shafin saukar ku don tabbatar da cewa zirga-zirga na yin daidai da matsayin ku.

Yanzu, waɗannan ba kawai ƙididdigar da za ku iya samun taimako ba ne: hakika ya dogara da burin da kuka bayyana. Amma idan kun yanke shawarar yin wasa da ƙarfin twitter na kai tsaye, kai tsaye, da tasiri, waɗannan ƙididdigar wuri ne mai kyau don farawa.

Me kuke tunani?

Wannan shafin yana amfani da Akismet don rage spam. Koyi yadda aka sarrafa bayanan bayaninka.