Torchlite: Tallace-tallace na Dijital tare da Maganin Tattalin Arziki na Haɗin gwiwa

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A yanzu, tabbas kuna iya cin karo da wannan maganar daga Tom Goodwin, babban mataimakin shugaban dabaru da kirkire-kirkire a Havas Media:

Uber, babbar kamfanin tasi a duniya, ba ta da motoci. Facebook, mashahurin mai mallakin kafofin watsa labarai a duniya, ba ya ƙirƙirar abun ciki. Alibaba, ɗan kasuwa mafi daraja, bashi da lissafi. Kuma Airbnb, babban mai ba da masauki a duniya, bai mallaki ƙasa ba.

Akwai yanzu Kamfanoni biliyan 17 a cikin abin da ake kira tattalin arziki na haɗin gwiwa. Waɗannan kamfanonin sun sami gagarumar nasara ba ta ƙirƙirar sabon samfur ba, amma ta hanyar sake duba hanyoyin da suke bi zuwa wanda ke haifar da ƙima ta hanyar daidaita mutanen da ke buƙatar abubuwa tare da mutanen da ke da abubuwan da za su bayar. Idan yana da sauƙi, to, wannan saboda hakan ne. Wani lokaci baiwa kawai tana nufin fahimtar bayyane.

Zuwa ga Susan Marshall, wata tsoffin kasuwa, ya bayyana sarai cewa irin wannan tunanin-ƙirƙirar haɗin da ya dace daidai-ba zai zama da amfani a masana'antar talla ba, zai zama dole.

Masu kasuwa sun saba da cewa fasaha ta daidaita filin wasa; wannan ƙananan kasuwancin da ƙananan matsakaici yanzu suna da kayan aikin da zasu yi gogayya da juggernauts. A aikace, ba haka ba ne mai sauki. Kodayake kayan aikin tallace-tallace na dijital sun fi kyau kuma suna yaduwa fiye da kowane lokaci, kamfanoni har yanzu suna buƙatar masana waɗanda suka san yadda ake amfani da waɗancan kayan aikin don samun kyakkyawan sakamako. Mun kai wani matsayi inda masu tallan tallace-tallace ba za su iya ci gaba da tafiya tare da sauye-sauye yanayin dijital ba. Yana ɗaukar kwararru, kuma ga yawancin kasuwancin, waɗancan ƙwararrun na iya zama amma ba zai yiwu a samu ba.

Don kara dacewa da kamfanoni masu neman ƙwarewar kasuwanci tare da ƙwararrun masanan da suke buƙata, Marshall ya ƙirƙira Torchlite - maganin tattalin arziki na hadin gwiwa wanda ke baiwa duk wani dan kasuwa damar gina rukunin kasuwanci na musamman. A cikin tsarin anti-dillancin, Torchlite yana ba wa 'yan kasuwa kasuwa ta buƙata wanda ke ba su damar amfani da babbar hanyar sadarwa ta ƙwararrun masaniyar kasuwanci don tsarawa da aiwatar da kamfen dijital.

Kowane gwani, ko Tocila, an zaba bisa laákari da takamaiman bukatun kasuwancin. Ana neman fitar da karin zirga-zirga zuwa gidan yanar gizon ku? Torchlite zai dace da ku tare da masanin SEO tare da ƙwarewa a cikin masana'antar ku don tabbatar da ingantaccen rukunin yanar gizon ku kuma kwastomomin ku na iya nemo ku.

Torchlite yana ba 'yan kasuwa madadin karɓar ƙarin ma'aikatan cikin gida ko hukumomin waje. Kwatanta farashin su zuwa na kowane wata na wata hukuma ko kuma kudin hayar kwararrun cikin gida ($ 50,000 ga manajan yada labarai, $ 85,000 na kasuwar imel, $ 65,000 na SEO / Web gwani), kuma zaka ga yadda za'a iya kasancewa fa'idodin kuɗi.

Torchlite Hakanan yana bawa 'yan kasuwa damar adana tarin fasahar kasuwancin su. Samun dama ga duk kasuwa na kwararru tare da ƙwarewa ta amfani da kusan kowane kayan aikin tallan dijital yana nufin kamfanoni ba lallai bane su yage su kuma maye gurbin fasahar su ta yanzu.

Kasuwancin da ke amfani da Torchlite suma suna da zaɓi don kunna, juya sama or kashe takamaiman dabarun tallan kan layi ko shirye-shirye a kowane lokaci. Idan tallan imel, alal misali, ya tabbatar da mafi kyawun jujjuyawar tuki yayin da wasu dabaru basu da inganci, kamfanoni suna da 'yanci don matsawa kan su da kuma sauƙaƙe sauya albarkatun su. Torchlite yana sarrafa wannan tsarin gabaɗaya daga farawa zuwa ƙarshe, ma'ana masu kasuwancin ba za su taɓa damuwa da haya ba, sarrafawa ko ba da ƙarin baiwa.

Don taimakawa masu kasuwancin su kiyaye abubuwan da Torchliters suke aiki akai, Torchlite yana bawa kowane abokin ciniki sadaukar da manajan asusu tare da samun damar yin amfani da dashboard ɗin kan layi. Ta hanyar dashboard na Torchlite, abokan harka suna da cikakkiyar ganuwa don lura da ci gaba, duba ayyukan da aka tsara, yarda da abun ciki da bin diddigin yadda suke kusan cimma burin kasuwancin su.

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