Menene MarTech? Fasahar Tallace-tallace: A Da, Yanzu, da Gaba

Kuna iya samun damuwa daga ni na rubuta wata kasida akan MarTech bayan buga sama da labarai 6,000 akan fasahar tallan sama da shekaru 16 (bayan wannan shekarun blog ɗin… Na kasance a kan mai rubutun ra'ayin yanar gizo a baya). Na yi imanin cewa ya cancanci bugawa da kuma taimaka wa ƙwararrun masana kasuwanci su fahimci abin da MarTech ya kasance, yake, da kuma makomar abin da zai kasance. Da farko, tabbas, shine MarTech tashar tashar kasuwanci da fasaha ce. Na rasa mai girma

Ta yaya Tallace-tallace Na Dijital ke Ciyar da Gidan Tallan Ku

Lokacin da kamfanoni ke nazarin mazuraren tallan su, abin da suke ƙoƙarin yi shine don fahimtar kowane mataki a cikin tafiyar masu siyan su don gano waɗanne dabaru ne zasu iya cim ma abubuwa biyu: Girman - Idan tallata kaya na iya jan hankalin wasu ƙwarewar to yana da kyau cewa damar don haɓaka kasuwancin su zai haɓaka saboda ƙimar jujjuyawar ta kasance a tsaye. Watau… idan na jawo hankulan mutane 1,000 da talla tare da talla kuma ina da 5%

Sabbin labarai: Jawo hankali, Shiga ciki, Kusa, da Kula da Ci gaban Kasuwancin ku A cikin Dandalin Talla

Mafi yawan CRM da dandamali na ba da damar tallace-tallace a cikin masana'antar suna buƙatar haɗuwa, aiki tare, da gudanarwa. Akwai babban rashin nasara a cikin tallafi na waɗannan kayan aikin saboda yana da matsala ga ƙungiyar ku, mafi yawan lokuta ana buƙatar masu ba da shawara da masu haɓakawa don samun komai yana aiki. Ba tare da ambaton ƙarin lokacin da ake buƙata ba a shigar da bayanai sannan kuma kaɗan ko babu hankali ko haske game da tafiyar burinku da kwastomomin ku. Freshsales shine

MetaCX: Sarrafa cya'idodin Kasuwancin Abokan Hulɗa Tare da Sayar da Sakamakon Sakamakon

Fiye da shekaru goma da suka gabata, na yi aiki tare da wasu ƙwararrun baiwa a masana'antar SaaS - gami da yin aiki a matsayin manajan samfura ga Scott McCorkle kuma na yi shekaru da yawa a matsayin mai ba da shawara kan haɗin kai tare da Dave Duke. Scott ya kasance mai kirkirar kirkire kirkire wanda ya iya tsallake kowane kalubale. Dave ya kasance mai sarrafa manajan asusun sauyi wanda yake taimakawa manyan kungiyoyi a duniya don tabbatar da tsammanin su ya wuce. Ba abin mamaki bane cewa su biyun suka haɗa kai,

Mediafly: Ingantaccen Salesarshen Talla da Gudanar da Abun ciki

Carson Conent, Shugaba na Mediafly, ya ba da babban labarin da ya amsa tambayar, Menene Yarjejeniyar Talla? idan ya zo ganowa da gano dandamalin shigar da tallace-tallace. Ma'anar Hadin gwiwar Talla shine: Tsarin dabarun, ci gaba mai gudana wanda ke baiwa dukkan maaikatan masu fuskantar kwastomomi kwarin gwiwa tare da karfin ci gaba da tattaunawa cikin tsari tare da daidaitattun sa hannun masu ruwa da tsaki a kowane mataki na matsalar rayuwar abokin ciniki don magance matsalar. dawowar