Intanet tushen bayanai ne mai ban mamaki, wanda idan aka hako shi, zai iya samar da tarin ilimi. Amma bisa ga Binciken CMO na wannan shekara, kashi ɗaya bisa uku na 'yan kasuwa ne kawai ke iya tabbatar da tasirin abin da suke kashewa na tallace-tallace, rabin kawai suna iya samun kyakkyawar ma'anar tasirin, kuma kusan 20% suna iya auna kowane tasiri ...