MediaMath
Martech Zone labarai tagged MediaMath:
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Fasahar Talla
Douglas KarrMar 28, 2023
Menene Platform Buƙatar-Side (DSP)?
Dandalin buƙatu (DSP) shine mafita na software wanda ke ba masu talla da masu kasuwa damar siyan kayan talla na dijital a cikin musayar talla daban-daban, cibiyoyin sadarwa, da masu bugawa a cikin ainihin-lokaci, ta amfani da keɓancewar waje guda. Yana daidaita tsarin siyan kafofin watsa labaru kuma yana taimaka wa masu talla don ƙaddamar da takamaiman masu sauraro yadda ya kamata. Don fahimtar menene DSP da yadda ya dace da siyan tallan shirye-shirye…
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Fasahar Talla
Douglas KarrJun 5, 2016
Halaye da halaye na Hukumar da CMO ke so
Mallakar hukuma ya kasance mai albarka da kalubale. A tushen duk abin da muka cimma ga abokan cinikinmu, har yanzu muna son taimakawa wajen motsa abokan ciniki ta hanyar balagaggen tallan tallace-tallace. Yana ba mu damar yin aiki tare da masu farawa da abokan ciniki iri ɗaya, ta hanyar haɓaka wayar da kan su da kudaden shiga akan layi. Abin da ban gane ba shi ne irin canjin da muka yi a matsayinmu na hukuma,…