Account-based Marketing
Martech Zone labarai tagged tallan-asusun:
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Nazari & Gwaji
3-D Marketing-Based Account (ABM): Yadda ake Kawo Tallan B2B ɗinku zuwa Rayuwa
Yayin da muke ƙara gudanar da aikinmu da rayuwarmu ta kan layi, alaƙar B2B da haɗin kai sun shiga sabon nau'in haɓaka. Tallace-tallacen-Asusu (ABM) na iya taimakawa isar da saƙon da suka dace a cikin yanayin canza yanayi da wurare - amma kawai idan kamfanoni sun dace da sabbin hadaddun wuraren aiki tare da sabbin nau'ikan fasaha waɗanda ke amfani da ingantaccen bayanai, tsinkayen tsinkaya, da haɗin kai na lokaci-lokaci. An gano cutar ta COVID-19…
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Artificial Intelligence
Saukewa: Bayyanannen & Kammalallen Jagora Zuwa Kwarewar Asusun (ABX)
Demandbase yana canza hanyar da kamfanonin B2B ke zuwa-kasuwa. Demandbase One shine mafi kyawun rukunin B2B tafi-zuwa-kasuwa mafita, haɗa manyan ƙwarewar tushen asusu, talla, bayanan tallace-tallace, da hanyoyin bayanan B2B don haka ƙungiyoyin Talla da Tallace-tallace a manyan kamfanoni masu haɓakawa na iya haɗa kai cikin sauri, raba hankali, da kuma dandana girma mai fashewa. Babban Jami'in Tallan, Jon Miller, ya rubuta kuma ya buga…
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CRM da Bayanan Bayanai
Leadfeeder: Gano da kuma Cike Kamfanonin B2B da ke Ziyartar Gidan yanar gizonku
Leadfeeder shine aikace-aikacen gidan yanar gizo wanda ke haɓaka basirar tallace-tallace ta hanyar haɗa bayanan tallace-tallace da tallace-tallace, ba da damar ƙungiyar ku don gano sabbin kasuwanci da saka idanu abokan cinikin da ke zuwa gidan yanar gizon ku. An haɗu da ganowa tare da wadataccen bayanan ma'aikata inda zaku iya samun imel da bayanan martaba na masu yanke shawara a cikin ƙungiyar. Wannan shine…
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Kasuwancin Bayani
Menene Kundin Kasuwa?
Yana da wuya a gaskanta tsawon lokacin da nake rubuta blog ɗina, amma ina son cewa sau da yawa ina iya komawa ga tsofaffin posts sau ɗaya a wani lokaci. Shekaru goma da suka wuce, na rubuta sababbin masu ba da shawara kan kafofin watsa labarai a zahiri suna kama da masu gudanar da kiɗa: Masu gudanarwa ba lallai ba ne ƙwararrun mawaƙa da kayan aiki ɗaya; duk da haka, sun fahimci cikakken yadda ake amfani da kowane kayan aiki,…
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Email Marketing & Automation
Menene Tallan-Tsarin Asusu na B2B (ABM)?
Yaya ainihin ƙungiyar tallace-tallace ku ke ji game da tallan ku? A duk lokacin da aka yi wa 'yan kasuwar B2B wannan tambayar, martanin na duniya ne. Masu kasuwa suna jin kamar sun durƙusa a baya don sadar da babban adadin jagora, kuma tallace-tallace a bayyane ba ya jin soyayya. Musanya yana tafiya kamar haka. Talla: Mun isar da 1,238 Marketing Qualified Leads (MQLs) wannan kwata, 27%…