Alteryx: Ilimin Kasuwanci da Nazarin Dabaru

alteryx dabarun nazari

Lokacin da jama'a ke magana akan analytics, yawanci ana iyakance shi ne akan rukunin yanar gizo, daidaitattun bayanai wadanda suke gama gari a cikin adadin dillalai. Don manyan kungiyoyi tare da terabytes na bayanai - gami da bayanan siyan abokin ciniki, ƙididdigar jama'a, bayanan ƙasa, bayanan kafofin watsa labarun, da sauransu - matsakaita analytics dandamali ba ya aiki. Anan akwai kyakkyawar tattaunawa tsakanin Alteryx da Forrester's Boris Evelson akan batun:

Alteryx ya haɗu da ƙwarewar kasuwanci da ikon haɗi zuwa manyan datamarts cikin abin da suka bayyana azaman dabarun nazari.

A makon da ya gabata, na yi tattaunawa mai ban sha'awa a kan batun tare da Paul Ross, VP na Kayan Kayayyaki da Masana'antu a Alteryx. A cikin sana'ata ta tallan bayanan da na gabata, na tsara kuma na gina rumbunan adana bayanan kasuwanci don abokan ciniki kuma na fahimci ƙalubalen. A wasu lokuta, yakan dauke mu kwanaki dan mu tattara bayanan mu. Alteryx yana gudanar da ayyuka masu rikitarwa kamar wannan akan tashi, yana amfani da sabbin kayan fasahar zamani.

Alteryx ya haɗu da dukkan sifofin kayan adana bayanai da na zamani analytics da kayan aikin zamantakewar don samar da cikakken ra'ayi game da bayananka - gami da hakar, canji da ɗora kaya (ETL), bayanai da adreshin adireshi, haɗakar bayanan abokin ciniki, matse bayanai da yin nuni, bayar da rahoto da kuma nazarin sararin samaniya.

Alteryx: Kuna buƙatar nazarin bayananku tare da abubuwan waje masu mahimmanci-kamar gida, gasa, ilimin halin mutum, da yanayin ƙasa. Dukkanin haɗuwa, waɗannan ƙwarewar kasuwancin kasuwanci masu haske analytics ba ku abin da kuke buƙata don kama damar dabarun kasuwa, ku fifita masu fafatawa, da kuma fitar da ƙarin kuɗaɗen shiga daga kasuwancinku na yanzu.

Kuma wannan shine inda Alteryx ya dace da shi. Kayan aikin dabarun Alteryx Strategic cikakke ne wanda yake haɗuwa da bayanan kasuwanci, abubuwan masana'antu, da sarrafa sarari don bawa masu tsara dabarun duk abin da suke buƙata a cikin ɗaya, mai sauƙin amfani. Yana da tushen ku guda ɗaya don dabarun analytics software, bayanai, da kuma bincike, waɗanda ke isar da bayanan kasuwancin analytics kuna buƙatar yin tabbaci, yanke shawara mai kyau.

Maganin Alteryx:

  • Ad hoc bincike a cikin mintuna: Tsara da sake fasalin al'amuran lokacin tashi.
  • Shafuka masu ma'amala da taswirori: Gano sababbin alaƙa da dama.
  • Nazarin sarari: Yi zurfin zurfin ciki tare da ainihin mahalli.
  • Zaɓuɓɓuka masu yawa da zaɓuɓɓukan isarwa: Gabatar da hankali yadda kake so.
  • Mai tsara kayan aiki: Createirƙira da raba aikace-aikacen nazari tare da mayen ja-da-digo.
  • App musayar: Samu tsalle tare da sabbin aikace-aikacen daga Alteryx Community.

A cikin shagon tashoshi da muhallin kasuwanci, ɗayan dillalai na Alteryx yayi amfani da Facebook 'Likes' don haɓaka ƙididdigar sashin abokin ciniki. Amfani da Alteryx, kamfanin ya sami damar daidaita kowane 'Kamar' akan shafin Facebook ɗin sa tare da ayyukan abokan ciniki a cikin shirin sa na aminci, da kuma nazarin halayen sayan kwastomomin. Ta yin amfani da samfurin tsinkaye, nazarin sararin samaniya (ko wuri), da bayanan alƙaluma, ɗan dillalin ya bincika hulɗar abokan cinikin Facebook da alaƙar kai tsaye da manyan tallace-tallace a cikin kowane ɓangaren abokan cinikinsa da rukunin samfurarsa.

Haɗe tare da abokin ciniki na ciki ko bayanan tallace-tallace, da bayanan alƙaluma na waje, Alteryx yana ƙarfafa kamfanoni don fahimtar ainihin yadda ƙoƙarin su na kafofin watsa labarun da saka hannun jari ke tasiri ga halayen abokan ciniki, kuma mafi mahimmanci, ƙasan su.

Idan kanaso ka gwada wasu kayan aikin na Alteryx ta yanar gizo - ka duba yawan su analytics matsafa zaka iya amfani dasu kyauta a kansu Alteryx Yanzu shafin. Mai bin sahun su na Twitter yana da kyau sosai, yana dawo da jerin sakonnin dangi akan kalmomin bincike, da kuma bayanan martabar tweeter. Hakanan zaka iya sanyawa cikin adireshi da ID na Twitter don ƙarin ƙarin niyya!

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