Tare da Bincike, Matsayi Na Biyu Shine Wanda Yayi Asara Na Farko

Wasu mutane suna samun farin ciki sosai lokacin da suka fara ganin shafukansu suna fara nunawa akan sakamakon injin binciken. Kamfanoni da yawa ba su san yadda girman wasan yake da kuma yadda kuɗi ke cikin haɗari idan ya zo ga darajar maɓallin magana da ƙimar saka injin binciken.

Don haka… ga misali anan inda zan iya kimanta darajar daraja. Bari muyi tunanin mu wakili ne na San Jose Real Estate kuma muna da babban blog da kamfen ɗin talla na injiniyar bincike wanda ke tura mu zuwa lokacin Gidajen San Jose don Siyarwa.

  1. A watan da ya gabata, an yi bincike 135,000 Gidajen San Jose don Siyarwa.
  2. Matsakaicin farashin gida na siyarwa shine $ 544,000 a San Jose.
  3. Hukumomin ƙasa da ƙasa suna tsakanin 3% da 6%, don haka bari muyi tunanin ƙimar kwamiti na 4%.
  4. Yanzu bari muyi tunanin cewa kashi 0.1% ne kawai na masu binciken suka haifar da sayan gaske.

Mai binciken SEO ya bayar da wasu kididdiga akan martaba da martani, don haka bari muyi lissafi sannan mu lissafa kwamitocin daga matsayin 8 akan shafin, zuwa matsayin # 1 akan shafin sakamakon injin binciken:

kwamitocin tallace-tallace.png

Currently, Trulia yana riƙe da matsayin # 1 kuma Zillow yana riƙe da matsayin # 2 - ba ainihin wakilan dillalai ba. Koyaya, gaskiyar cewa ta hanyar riƙe matsayin # 1 Trulia tana riƙe da kashi 56% na dannawa don waɗancan binciken - kimanin dala biliyan 41 a cikin Real Estate yana bincika birni ɗaya. Zillow bai wuce dala biliyan 10 ba. A lokacin da kuka isa jaridar, da Mercury News, kai kasan dala biliyan 3 kenan.

Ina mamakin me yasa wakilai da dillalai a yankin suke barin wadannan kundin adireshin suka ci nasara… su iya kasance masu takara maimakon dogaro akansu. Shin ba zai cancanci ɗayan ƙasashen yanki don kashe dala miliyan biyu akan tallan injin injin bincike ba? Ee… eh zai iya.

Trulia tana cin nasara sau 4 tare da wannan maɓallin guda! 4 sau! Lokacin da kake kimanta kamfanonin injiniyar bincike da masu ba da shawara, kada ku wuce wannan gaskiyar. Ka tuna cewa yana fara yin tsada sosai don gasa a cikin waɗannan sharuɗan gwagwarmaya da bincike mai girma, kodayake. Muna aiki tare da babban abokin harka a yanzu kuma muna tura su shafin sakamakon injin binciken. Muna buƙatar samun tabo # 1 a gare su don kamfen ɗin su biya gaba ɗaya kuma su samar mana da ƙarin aiki. Theungiyoyin suna da girma kuma za mu isa can - amma yana ɗaukar ƙoƙari sosai.

Kamfanoni da yawa suna farin ciki idan sun kasance a shafin farko… babban kuskure. Bai isa ba kawai don nunawa ga takamaiman kalmomin a cikin sakamakon injin binciken - cin nasarar waɗannan binciken shine mabuɗin don cin nasarar kasuwancin da dala a bayan waɗancan binciken. Fara fara lissafin dawowa kan saka jari don kalmominku, ƙididdigar kusanci, da kuɗaɗen shiga. Kuna iya gano cewa ya cancanci kashe ɗaruruwan dubban dala don dabarun tallan bincike. Idan ba ku gane shi ba - wataƙila gasar ku za ta yi.

Kamar yadda mahaifina yake gaya mani… “Matsayi na biyu shine farkon mai hasara".

3 Comments

  1. 1
  2. 2

    WOW.

    Bambanci tsakanin # 1 da # 2 yafi girma fiye da yadda nake tsammani.

    Ina mamakin wannan zai ci gaba ne ko kuma idan kwastomomi zasu fara rawar ƙasa gaba ɗaya da zarar kasuwa ta girma a

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