Inda zaka dauki bakuncin, Kayayyaki, Raba, Inganta su, da Inganta Podcast din ka
An kiyasta 135 miliyan masu amfani sun saurari faifan podcast a watan da ya gabata a Amurka, karuwa daga masu sauraron faifan podcast miliyan 120 na wata-wata a bara. A zahiri, 47% na yawan jama'ar Amurka masu shekaru 12 zuwa sama masu sauraron faifan bidiyo ne na wata-wata, tare da ci gaba da haɓaka.
Teburin Abubuwan Ciki
Girman Podcast
Na yi imani da yawa na ci gaba da haɓaka shine karɓar ta shafukan sada zumunta don tallafawa da haɓaka kwasfan fayiloli. Misali, YouTube – da farko tashar bidiyo – tana daukar nauyin miliyoyin kwasfan fayiloli.
Don haka, kun yanke shawarar fara kwasfan fayiloli? Da kyau, akwai 'yan abubuwa da za ku fara la'akari da su-inda za ku karbi bakuncin podcast ɗin ku da kuma inda za ku inganta shi. A ƙasa, na jera ƴan shawarwari da darussan da aka koya daga haɓaka kwasfan fayiloli da na shirya da haɓakawa. Ina fatan za su kasance masu amfani a gare ku!
Taron Bidiyo da Gabatarwa
Kwanan nan na haɓaka bita don masu yin kwasfan fayiloli don ƙaddamar da takamaiman dabaru don haɗa kai da haɓaka kwasfan fayiloli. Munyi amfani da yawancin waɗannan hanyoyin tare da Podcast na Dell Luminaries, tura shi zuwa saman 1% na duk kwasfan fayiloli na kasuwanci.
[slideshare id=181346690&doc=2019-promoting-podcast-191012112959]Inda zaka dauki bakuncin Podcast dinka
Kafin rarrabawa ga kowane kundayen adireshi, dole ne ku yanke shawarar inda zaku karɓi kwasfan fayilolinku. Inda kuka ƙaddamar da faifan podcast ɗinku zai ƙayyade inda kuka karɓi shi, saboda wasu kundayen adireshi suna da takamaiman alaƙa da wasu.
Kada ku dauki bakuncin kwasfan ku akan mai gidan yanar gizo na yau da kullun ko a gidan yanar gizon ku na yanzu. Muhallin tallatawa na Podcast suna da abubuwan more rayuwa da aka gina don babban fayil mai jiyo fayil da kuma saukarwa daga yanar gizo. Hankula yanayin gidajen yanar sadarwar na iya haifar da katsewar sauraro kuma ma zai iya kashe maku kudi tare da tsada mai yawa kan amfanin bandwidth
Douglas Karr, DK New Media
Martech Zone yana ba da shawarar yin baƙi akan transistor. Kuna iya karanta taƙaitaccen bayanin dandalin podcast anan, amma a takaice, yana da sauƙin amfani, yana ba da kyauta mara iyaka, kuma yana ba da wasu manyan kayan aiki don haɗin gwiwa da kasuwanci.
Yi rijista Don Gwajin Transistor Kyauta
Wasu 'yan kamfanonin tallatawa na podcast da zaku iya amfani dasu sune:
- Acast: Gano Podcast, sauraro, hosting, da rarraba RSS.
- bugu audio: Isar da masu sauraron sadaukarwa da isar da saƙon alamar ku ta hanyar saka tallace-tallace masu ƙarfi da tallafi daga manyan ƙwararrun podcast.
- Blubrry: Blubrry.com al'umma ce ta kwasfan fayiloli da kundin adireshi wanda ke ba masu ƙirƙira ikon yin kuɗi, samun cikakkun ma'aunin masu sauraro, da ɗaukar nauyin sauti da bidiyo. Ko kai mahaliccin kafofin watsa labarai ne, mai talla, ko mabukaci, Blubrry shine hanyar sadarwar dijital ku.
- buzzsprout: Fara podcasting a yau tare da kyauta podcast hosting daga buzzsprout, mafi sauki kayan aikin kwalliyar komputa don tallatawa, tallatawa, da kuma bibiyar kwasfan fayiloli.
- Sanya: Daga hosting da kuma tsarawa zuwa kunnawa da kuma nazari, Casted shine dandalin sarrafa abun ciki don masu sayar da B2B tare da murya.
- Fireside: Mai watsa shirye-shiryen podcast na musamman tare da kyakkyawan yanayin mai amfani wanda ya haɗa duka gidan yanar gizo da kwasfan fayiloli.
- Libsyn: Libsyn yana ba da duk abin da kwasfan fayiloli ɗin ku ke buƙata: kayan aikin bugawa, watsa shirye-shiryen watsa labarai da isarwa, RSS don iTunes, Yanar Gizon Yanar Gizo, Ƙididdiga, Shirye-shiryen Talla, Babban Abun ciki, da Apps don na'urorin Apple, Android, da Windows.
- Omny Studio: Omny Studio shine mafitacin kwasfan fayiloli na kamfani wanda ya haɗa da editan kan layi, samun kuɗi, kama watsa shirye-shirye, bayar da rahoto, da sauran fasalulluka.
- Spotify Megaphone: kayan aikin bugawa, samun kuɗi, da auna kasuwancin podcast ɗin ku.
- SubBean: Ultra sauki podcast bugu mafita. Unlimited bandwidth da ajiya. Duk abin da podcaster ke buƙatar ɗaukar nauyin, haɓakawa, da waƙa da kwasfan fayilolinku.
- Sauƙi: Buga kwasfan fayiloli a hanya mai sauƙi.
- SoundCloud: Podcasting akan SoundCloud yana sauƙaƙa wa kowa don ba da labari, lodawa, da rabawa. Gina al'ummar ku akan mafi kwanciyar hankali da ilhama da dandamali na karɓar sauti a duniya.
- Spreaker: Spreaker yana da duka! Saita asusun ku kuma fara rikodin kwasfan fayiloli ko ɗaukar shirye-shiryen rediyo kai tsaye daga kwamfutarka ko na'urar hannu.
Bayan kafa podcast hosting, dole ne ku sami inganci RSS ciyarwa. Sau da yawa, lokacin da kake kafa asusun tallata podcast, za ku rasa wani abu da zai karya ciyarwar RSS. Kafin ƙaddamar da kowane kundin adireshi, bincika ko ciyarwar RSS ɗinku tana aiki.
Tabbatar da Ciyarwar Podcast ɗinku
Inda zaka hada Podcast dinka
Kafin ƙaddamar da kwasfan fayilolinku zuwa kowane kundayen adireshi, Ina ba da shawarar samun juzu'in podcast fiye da ɗaya a cikin ciyarwar RSS ɗinku. Kuna iya ƙaddamar da mafi yawan kundayen adireshi tare da kwasfan fayiloli guda ɗaya kawai, amma yawancin masu sauraron faifan podcast ɗinku za su so su ga fiye da shirin kafin yin rajistar nunin ku.
saboda iPhone da kuma Android na'urori sun mamaye kasuwar wayar hannu, waɗannan rajista biyu na farko sun zama dole ga kowane podcast!
iTunes
Bayan ka ƙirƙiri abincin RSS naka, ƙaddamar da faifan fayilolinka zuwa iTunes ya zama matakinka na farko. iTunes yana da ɗayan shahararrun hanyoyin sadarwar masu sauraro don kwasfan fayiloli. Da farko kuna buƙatar samun ID na Apple, idan kun riga kuna da iPhone, ya kamata ku sami ID tuni. Shiga ciki ga wannan the Podcast na iTunes shafin haɗi tare da ID na Apple kuma liƙa abincin RSS ɗinku a cikin filin URL kuma gabatar da nunin ku. Dogaro da asusunka, zai iya samun izinin da sauri ko kuma zai iya ɗaukar couplean kwanaki. Da zarar ka sami karbuwa a cikin iTunes, wasan kwaikwayon ka zai bayyana a cikin wasu kwastomomi daban-daban ta atomatik yayin da wadancan kayan aikin suke samun abincin su daga iTunes. Abin baƙin ciki, tare da iTunes, ba za ku sami ko ɗaya ba analytics hade da asusunka
Google ya fitar da wani dandali tare da nazarce-nazarce don sa ido kan sauraren kwasfan fayiloli. Kuna iya ganin adadin wasan kwaikwayo, wasan kwaikwayo a cikin kwanaki 30 na farko, da matsakaicin tsawon lokaci sannan kuma saka idanu akan aiki akan lokaci. Shiga tare da asusun Google kuma bi matakai don ƙara podcast ɗin ku.
Pandora
Pandora yana ci gaba da samun ɗimbin masu sauraro kuma yana goyan bayan kwasfan fayiloli, har ma da ikon yin sadar da su.
Spotify
Spotify ya ci gaba da faɗaɗa cikin abun ciki mai jiwuwa kuma, tare da siyan Anchor, yana ɗaukar babban burin mallakar matsakaici. Tare da masu amfani da yawa, ba za ku so ku rasa ba!
Amazon Music
Amazon Music sabon dangi ne amma tare da Audible, Prime, da muryar muryar Alexa, bai kamata ku bar wannan muhimmiyar tashar ba.
Da zabi, zaku iya yin rijistar Podcast ɗinku tare da waɗannan kayan aikin da kundin adireshi don faɗaɗa isar ku:
Acast
Ko da wani mai bada sabis ne ya dauki nauyin podcast ɗin ku, zaku iya yi masa rijista tare da asusun farawa kyauta.
Blubrry
Blubrry kuma shine mafi girman kundin adireshi akan Intanet, tare da jera kwasfan fayiloli sama da 350,000. Yana ba da talla da sauran ayyuka don podcasters.
Akwatin
Castbox yana ba da Castbox Creator Studio, saitin kayan aiki tare da ingantaccen nazari na kwasfan fayiloli ta yadda zaku iya aunawa da shiga tare da masu biyan kuɗin ku da kuma yawo da samar da abubuwan zazzagewa.
iHeart
Don iHeart, wannan shine inda ake biyan kuɗi don samun Libsyn a matsayin mai masaukin baki. Suna da dangantaka da iHeartRadio, kuma za ku iya saita asusun ku na Libsyn don ƙirƙira da ciyar da tashar ku ta atomatik.
Sunny
Idan podcast ɗinku ya riga ya kasance akan iTunes, zai bayyana a cikin kwana ɗaya akan Overcast. Idan ba haka ba, zaku iya ƙara shi da hannu
Aljihunan Pocket
Aikace-aikacen tushen yanar gizo da wayar hannu wanda ke bawa masu amfani damar sarrafawa da sauraren na'urori.
Podchaser
Database podcast da kayan aikin ganowa. Manufar su ita ce sauƙaƙe muku don ba da ra'ayi game da kwasfan fayiloli da kuke so kuma cikin sauƙin gano kwasfan fayiloli. Nemo podcast ɗin ku a Podchaser kuma kuna iya da'awar ta ta amfani da imel ɗin rajista a cikin ciyarwar podcast ɗin ku.
wukake
Podknife babban kundin adireshi ne na kan layi na kwasfan fayiloli wanda ke tsara su ta jigo da wuri. Masu amfani kuma za su iya dubawa da fi son kwasfan fayiloli da suka fi so. Da zarar ka yi rajista kuma ka shiga, za ka sami hanyar haɗi a cikin menu.
Gidan Radio
RediyoPublic shine lafiyayyan, mai daidaitawa, kuma mai dorewa mai dorewa ta hanyar sauraren fastocin fasfofi da ake jira. Muna taimaka wa masu sauraro su gano, yin aiki da su, da kuma ba da ladan kuɗi ga masu yin podcast-ku. Tabbatar da nunin ku akan RadioPublic don fara haɗawa da masu sauraron ku a yau.
Sauƙi
Simplecast dandamali ne na tallatawa da kuma nazari wanda ke taimaka wa masu ƙirƙira bugawa, rarrabawa, da bin diddigin abubuwan nunin su.
Sauƙi
Simplecast dandamali ne na tallatawa da kuma nazari wanda ke taimaka wa masu ƙirƙira bugawa, rarrabawa, da bin diddigin abubuwan nunin su.
Raba Shirye-shiryen Sauti akan Kafafen Sadarwa
- audiogram: Juya sautin ku zuwa bidiyoyin zamantakewa masu nishadantarwa tare da audiogram.
- Matashin kai: Ƙirƙiri audiograms na waveform da cikakkun shirye-shirye a cikin bidiyo, rubutawa ta atomatik, da haɓaka podcast ɗin ku tare da yawancin bidiyoyi kamar yadda kuke so. Matashin kai.
- Wawa: Wawa yana ba ku damar ƙirƙira audiograms-bidiyo tare da audio podcast-wanda za'a iya rabawa ta hanyar jama'a ta amfani da na'urar sa.
Yadda za a Inganta Podcast ɗinka
Shin kun san cewa Google yanzu yana fitar da kwasfan fayiloli kuma yana nuna su akan carousel akan shafukan sakamakon injin bincike? Labarin tallafin su yana ba da cikakkun bayanai kan yadda ake tabbatar da lissafin kwasfan ɗin ku. Na rubuta game da yadda ake tabbatar da cewa Google ya san kuna da podcast idan kuna da WordPress amma kuna ɗaukar nauyinsa akan kwasfan fayiloli na waje sabis na karɓar baƙi
Aara Podcast Smart Banner
Na'urorin iOS na iya ƙara banner mai wayo zuwa saman gidan yanar gizon ku ta yadda masu amfani da Apple iPhone za su iya duba podcast ɗin ku, buɗe shi a cikin ƙa'idar Podcasts, da biyan kuɗi zuwa gare ta. Kuna iya karanta yadda ake yin hakan a ciki wannan iTunes Smart Banners don Podcasts labarin.
'Yan wasan Yanar Gizo Podcast
- Jetpack: WordPress' farkon plugin don haɓaka rukunin yanar gizonku yanzu yana da toshe podcast wanda zaku iya ƙarawa zuwa abubuwan ku wanda ke ƙirƙirar mai kunna podcast ta atomatik.
Social Media
Kar ku manta muhimmiyar rawar da kafofin watsa labarun za su iya takawa wajen haɓaka sabbin kwasfan fayilolinku da tsofaffi! X, Facebook, LinkedIn, da Instagram… duk zasu iya taimaka muku haɓaka masu sauraron ku da fitar da ƙarin saurare da masu biyan kuɗi don abubuwan ku.
Tare da kayan aikin kula da kafofin watsa labarai kamar Agorapulse, zaka iya yin layi cikin sauƙi zuwa ga duk waɗannan bayanan martaba, da kuma kafa hannun jari akai-akai don waɗancan kwasfan fayiloli waɗanda za ku iya ɗauka har abada. Ko kuma, idan kuna amfani da kayan aiki kamar FeedPress, za ku iya buga podcast ɗinku zuwa bayanan martabar ku ta atomatik.
Yayin da kuke girma masu sauraron ku akan waɗannan dandamali, ƙila sababbin magoya baya ba su ga tsoffin fayilolinku ba, don haka babbar hanya ce ta ƙara gani. Makullin shine ƙirƙirar labaran kafofin watsa labarun masu nishadantarwa maimakon kawai watsa shirye-shiryen taken podcast ɗin ku. Gwada yin tambayoyi ko jera manyan hanyoyin da ake ɗauka. Kuma idan kun yi hira ko ambaci wata alama ko mai tasiri, sanya su a cikin hannun jarinku na zamantakewa!
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