App: Google Analytics Campaign UTM Querystring Builder
Yi amfani da wannan kayan aikin don gina Kamfen ɗin Google Analytics URL. Fom ɗin yana inganta URL ɗin ku, ya haɗa da dabaru kan ko ya riga yana da kintinkirin tambaya a ciki, kuma yana ƙara duk abin da ya dace. UTM Ƙididdiga: utm_id, yakin neman zabe, utm_saura, utm_matsakaici, kuma na zabi tsawra_ da kuma mai amfani.
Idan kuna karanta wannan ta hanyar RSS ko imel, danna kan shafin don amfani da kayan aikin:
Google Analytics UTM Gangamin URL Builder
Menene Canje-canje na Gangamin (UTM) An Ƙaddamar da Google Analytics?
UTM masu canji sigogi ne da zaku iya ƙarawa zuwa URL don bin diddigin ayyukan yaƙin neman zaɓe a cikin Google Analytics. Anan akwai jerin masu canjin UTM da bayanin URLs na yaƙin neman zaɓe a cikin Google Analytics:
- utm_id: Siga na zaɓi don gano wane yaƙin neman zaɓe wannan nassoshi.
- utm_saura: Ma'aunin da ake buƙata wanda ke gano tushen zirga-zirga, kamar injin bincike (misali Google), gidan yanar gizo (misali Forbes), ko wasiƙar labarai (misali Mailchimp).
- utm_matsakaici: Ma'aunin da ake buƙata wanda ke gano matsakaicin yaƙin neman zaɓe, kamar binciken kwayoyin halitta, binciken da aka biya, imel, ko kafofin watsa labarun.
- yakin neman zabe: Na zaɓi amma shawarar sosai siga wanda ke gano kamfen ko takamaiman tallan da ake bibiya, kamar ƙaddamar da samfur ko siyarwa.
- tsawra_: Siga na zaɓi wanda ke gano mahimmin kalma ko jumlar da ta kai ga ziyarar, kamar tambayar neman da aka yi amfani da ita akan injin bincike.
- mai amfani: Siga na zaɓi don bambance tsakanin nau'ikan talla ɗaya ko hanyar haɗin gwiwa, kamar nau'ikan tallan banner iri biyu daban-daban.
Don amfani da masu canjin UTM, kuna buƙatar haɗa su zuwa ƙarshen URL ɗinku azaman sigogin tambaya. Misali:
http://www.example.com?utm_id=123&utm_source=google&utm_medium=cpc&utm_campaign=product_launch&utm_term=running_shoes&utm_content=banner_ad_1
Yadda ake Tattara da Bibiyar Bayanin Kamfen a cikin Nazarin Google
Ga cikakken bidiyo akan tsarawa da aiwatar da kamfenku ta amfani da Google Analytics.
Ina Rahotannin Kamfen Na Google Analytics A cikin Google Analytics 4?
Idan kun kewaya zuwa Rahotanni> Saye> Sayen zirga-zirga, zaku iya sabunta rahoton don nuna yaƙin neman zaɓe, tushe, da matsakaici ta amfani da zazzagewa da alamar + don ƙara girma na biyu zuwa rahotanni.
Tabbacin Google Don Bibiyar Kamfen URLs na UTM
Tabbatar duba Sheet ɗin Google da muka gina (kuma kuna iya kwafi zuwa naku Google Workspace) wanda ke ba da damar daidaitawa da rikodin duk URL ɗin Yaƙin neman zaɓe na Google UTM.