Ta yaya Launuka ke Tasirin Halayyar Sayayya?
Kimiyyar launuka abin birgewa ne, a ganina. Manyan masu zane - ko sun kasance masu kera motoci, masu yin kwalliya a gida, masu zane-zane, ko ma masu kirkirar masu amfani sun fahimci mawuyacin launuka da muhimmancin su. Daga paleti mai launi zaɓaɓɓe don tabbatar da cewa yana ba da jituwa - zuwa ainihin launukan da aka yi amfani da su - yana da tasiri ƙwarai akan halayen mai amfani.
Learnara Koyo Game da Launuka da Launin launuka
Launi yana ƙaruwa da alama ta 80%, yana jagorantar kai tsaye ga amincewa da mabukaci. Ga yadda launuka ke tasiri ga masu amfani da Amurka:
- Yellow - masu fata da ƙuruciya, galibi ana amfani dasu don ɗaukar hankalin masu siye da taga.
- Red - mai kuzari, haifar da gaggawa, yana ƙaruwa da bugun zuciya, kuma galibi ana amfani da shi wajen tallatawa.
- Blue - yana haifar da jin dadi na aminci da tsaro. Sau da yawa ana ganin launuka masu duhu tare da bankuna da kasuwanci (kamar nau'ina).
- Green - hade da dukiya. Launi mafi sauki don idanu suyi aiki don haka ana amfani dashi a cikin shaguna don shakatawa.
- Orange - m. Wannan yana haifar da kira mai ƙarfi zuwa aiki don biyan kuɗi, saya, ko siyarwa.
- Pink - na soyayya da na mata, waɗanda ake amfani dasu don tallata kayan ga mata da ƙananan youngan mata.
- Black - mai iko da sumul. An yi amfani dashi don tallata kayan alatu.
- Shunayya - ana amfani da shi don kwantar da hankali da nutsuwa, galibi ana ganin sa cikin kayan kyau da kayayyakin tsufa.
Ga 'yan kasuwa, sayayya fasaha ce ta rarrashi. Kodayake akwai dalilai da yawa waɗanda ke tasiri yadda da abin da masu saye ke saya. Koyaya, an yanke hukunci mai yawa ta hanyar abubuwan gani, mafi ƙarfi da rinjayar launi. Lokacin tallan sabbin kayayyaki yana da mahimmanci la'akari da cewa masu amfani suna sanya bayyanar gani da launi sama da sauran abubuwan kamar sauti, ƙamshi, da laushi.
Ta Yaya Launuka Ke Shafar Zabin Mai Sayi da Siyayya?
Ga abin birgewa Kundin bayanai daga KISSmetrics akan launi da tasirinta akan yanke shawara. Wasu daga cikin fahimta:
- 'Yan Cin Gindi - suna iya amsawa ga launin ja, lemu, baƙi, da shuɗi na masarauta. Kuna ganin waɗannan launuka a cikin abinci mai sauri, manyan kantunan sayarwa, da tallace-tallace na talla.
- Masu Cin Kasafin Kudi - suna iya yin ma'amala tare da shuɗin ruwan sama da teals, waɗanda ake gani a bankuna da manyan shagunan manyan shaguna.
- Masu Siyan Gargajiya - ana jan hankalin ruwan hoda, da launin shuɗi, da launukan fure da ke cikin shagunan sutura.
Bayanan mahimmanci guda ɗaya a cikin bayanan shine cewa al'adu daban-daban suna tasiri ta launuka daban!