Babban Lambar 1 don CMOs a cikin 2012

bayar da shawarwari ga kwastomomi

Idan kana da damar saukewar IBM Babban Jami'in Kasuwanci na Nazarin na 2012, yana da kyau karantawa! Kuma zaka iya ɗaukar Binciken CMO kazalika!

Daga IBM Global CMO Nazarin na 2012

Bayan tattaunawa kai-tsaye tare da CMOs 1,734, masana'antu 19 da ƙasashe 64, mun san CMO suna jin miƙaƙƙu, amma kuma mun ji babban tashin hankali game da makomar talla. Wadannan tattaunawar da zurfin bincikenmu na binciken sun jaddada bukatar maida martani ga sabbin abubuwa guda uku:

  • The karfafan kwastoma yanzu yana kula da dangantakar kasuwanci
  • Isarwa darajar abokin ciniki shine mafi mahimmanci - kuma halayyar ƙungiya tana da mahimmanci kamar samfuran da sabis ɗin da take bayarwa
  • Matsin lamba zuwa zama da hisabi ga kasuwanci ba kawai alama ce ta mawuyacin lokaci ba, amma canji na dindindin wanda ke buƙatar sabbin hanyoyin, kayan aiki da ƙwarewa.

Tare da shigowar wayar hannu da zamantakewa, zakuyi tunanin cewa zasu ɗauki farkon matsayi don kasancewa fifiko ga CMOs a duk duniya… amma kuna kuskure.

bayar da shawarwari ga kwastomomi

A makon da ya gabata na yi hira da Troy Burk, wanda ya kafa wani Kamfanin sarrafa kansa na talla, kuma na tambaye shi game da matsayin su a masana'antar. Amsarsa ta kasance kai tsaye tare da binciken CMO:

Dangantaka tana zuwa gaban kudaden shiga a cikin ƙamus da kasuwanci. Fitar da dangantaka kuma zaka sami kudaden shiga. Kasuwancin Rayuwa na Abokin Ciniki hanya ce ta daban don duban kasuwancin ku - a duk matakan matakan kwarewar abokin ciniki. Talla na taka muhimmiyar rawa na tabbatar da ingantattun shirye-shirye da kamfen (tallace-tallace, tallace-tallace, da nasarar abokin ciniki) duk suna aiki tare don fitar da haɗin kai tare da mafi kyawun fata / abokan ciniki don ciyar da su gaba a cikin dangantakar, ba tare da la'akari da wane matakin da aka fi mayar da hankali ba.

Aikace-aikacen Kasuwancin Kasuwancin Abokin Hulɗa ta Hanyar Abokan Hulɗa shine kawai mafita wanda ke ba da ikon gani na ƙungiyar inda duk abokan cinikin su da tsammanin su ke cikin dangantaka (ko tafiya abokin ciniki). Daga wanda ake zargi zuwa abokin ciniki mai aminci. Kuna ganin su duka kuma kuna amfani da atomatik don ƙaddamar da ƙarin aiki.

Yana da kyau a yi aiki tare da mai tallafawa da abokin ciniki wanda ke saman abubuwan da suke faruwa!

daya comment

  1. 1

    Na halarci Shafin yanar gizo na IBM CMO Webinar wanda na yarda yayi amfani da lokaci sosai, shafin yanar gizanka yana kan hanya kuma ina son yadda kuka hada tattaunawar ku ta kwanan nan.

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