Appboy: Fahimta, Gwaji da Shiga Masu amfani da Waya
Tsarin halittu na tafi-da-gidanka ya fashe sama da manhajoji miliyan 1 a cikin shekaru uku da suka gabata. Kamfanoni suna gwagwarmaya tare da tsadar sayayyar mai amfani da ƙimar riƙewa. Kasa da kashi 60% na aikace-aikacen hannu suna samar da kyakkyawan sakamako kan saka hannun jari.
Appboy ita ce hanyar sarrafa bayanai wacce zata bawa yan kasuwar aikace-aikacen wayoyin hannu damar kirkirar bayanan martaba na mai amfani a wajan masu sauraren wayoyin su, sannan kuma ya basu iko da kayan masarufin kayan masarufi:
- Bayyana sanarwar samar da bayanai masu dacewa, kan lokaci kai tsaye zuwa allo na gidan mai amfani (koda kuwa aikin bai yi aiki ba), ƙara haɓakawa da 30-60%.
- Fuskar labarai ƙirƙirar hanya don haskaka manyan abubuwa a cikin ingantaccen ra'ayi na kati ba tare da ƙuntatawa na sanarwar turawa da saƙonnin cikin-app ba.
- A-app saƙonni samar da tashar sadarwa don tura sanarwar, amma a cikin ka'idar kuma tare da sassauci mafi girma.
- Emel yana samar da hanyar sadarwa tare da masu amfani fiye da aikace-aikacen wayarku. Adadin buɗe imel akan wayoyi ya wuce tebur, yana da mahimmanci cewa imel ɗin ya zama ɓangare na haɗin haɗin tashar ku da yawa.
- Bayanin cikin-app ta hanyar fom da tallafi na abokin ciniki yana ba da damar yin amfani da bayanan martaba na masu amfani tare da matsaloli kuma da sauri magance matsaloli don rage ra'ayoyin shagon kayan aiki mara kyau. Haɗuwa tare da shirye-shiryen ɓangare na uku kamar Zendesk, Salesforce Desk.com da kuma Muryar Mai amfani suna samuwa.
- Yanki - niyya da ƙirƙirar abun ciki takamaiman abubuwan masarufi.
- Gwajin Mulki - ikon gwada bambance-bambancen guda shida a cikin tashoshin saƙonni da yawa ciki har da saƙon cikin-aikace, imel da sanarwar turawa.
Hakanan ana samun ƙwararrun ma'aikatan sabis don taimakawa tabbatar da nasara, ƙimar jujjuyawar kamfen da a kai a kai ya zarce 30%. Appboy ya ga ci gaban 400% a cikin watanni 9 da suka gabata kuma yanzu ya ƙidaya sama da abokan ciniki 1,000, gami da Rubuta +, Urban Outfitters, GSN, SnapSnap, Bloomberg, Siffar da kuma PopSci.