Psychology na Tallan: Yaya Tunani da Jin Hakan ke Shafar Matsayin Ku na Talla

Tallace-tallace Ilimin halin dan Adam: Yin tunani game da Jin

Matsakaicin mabukaci ya shiga cikin babban adadin tallan kowane awa 24. Mun tashi daga matsakaicin baligi da aka fallasa zuwa tallace-tallace 500 a rana a cikin 1970s zuwa kusan 5,000 na talla a rana a yau Wannan kusan talla miliyan 2 a shekara wanda matsakaita mutum ke gani! Wannan ya hada da rediyo, talabijin, bincike, kafofin watsa labarai, da tallan bugawa. A zahiri, ana nuna tallace-tallace na nuna tiriliyan 5.3 akan layi a kowace shekara Tunda muna fuskantar talla da yawa, ta yaya masu talla da tallace-tallace ke tabbatar da cewa tallarsu ta yi fice? Psychology.

Manyan tallan talla suna cikin ko dai amsarmu ta motsin rai ko ta hankali. Amsar motsin rai ga talla tana da tasiri sosai akan niyyar mabukaci na siye fiye da ainihin abun cikin tallan. Ta hanyar buguwa cikin girman kai, soyayya, nasarori na musamman, jinƙai, kadaici, abota, ko abubuwan tuni - zaku iya ninka adadin adadin tallan ku.

A cikin abun cikin tallan, sautin, launi, murya, lafazi da launi na iya yin tasiri mai ban mamaki a kan tsinkayar talla. Wannan bayanan tarihin, Tunani vs. Jin: Ilimin halin Kira na Talla, wanda Jami'ar Kudancin California ta kirkira Jagora na Kimiyya a Aiwatar da Ilimin Haɗin Kan Yanar gizo Shirye-shiryen, ya rushe nau'ikan amsawar motsin rai guda biyu ga talla:

  • empathy - talla yana sa mutane su ji kusancin alamarku.
  • Creativity - tallace-tallace yana sa mutane su ji alamar ku ta kirkira ce kuma gabanin wasan.

Bayanin bayanan yana ba da manyan misalai uku na ainihin tallan duniya wanda ke ɗaukar masu amfani a kan abin da ke cikin motsin rai, daga Dove, Coca-Cola, da Google.

Tallace-tallace Ilimin halin dan Adam: Yin tunani game da Jin

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