5 Manyan dabaru na SEO Wanda Masu Gwagwarmayar Mawaƙa zasu Iya Amfani dasu

makadi

Don haka kai mawaƙi ne wanda ke neman yin bayani a kan layi kuma kana tunanin yin dabarun inganta injin bincike (SEO) ya zama aiki a gare ku? Idan haka ne, to a shawarce ka, yayin da babu wata alama ta sihiri a cikin inganta injin binciken, shima ba abu bane mai wahala ka inganta ganowar binciken ka a cikin Google da Bing.

Anan akwai ingantattun fasahohin SEO guda biyar don mawaƙa don haɓaka hangen nesa na injin bincike.

1. blogging

Yin rubutun ra'ayin kanka a yanar gizo babbar hanya ce ta injunan bincike. Kawai ka tabbata cewa gidan yanar gizan ka yayi rajista tare da manyan injina (Google, Yahoo !, da Bing) don haka sun san yin rarrafe a cikin rukunin yanar gizon ka da kuma nuna abin da ka sanya.

Lokacin da kake yin blog, ka tabbata kayi amfani da abun ciki-mai wadataccen abun ciki (wannan kawai buzzphrase ne wanda ke nufin "amfani da kalmomin akai-akai a cikin abubuwan ka"). Misali, idan kuna yin rubutun ra'ayin kanka a yanar gizo game da clarinet na bass, zai fi kyau ayi amfani da kalmar “bass clarinet” a cikin take da kuma wasu yan lokuta a cikin abun.

2. Yi amfani da Marubutan Google

Idan kana yin rubutun ra'ayin kanka a yanar gizo (kuma yakamata ka kasance, duba sama) game da batutuwan da suka shafi kiɗa (kayan aikin ka, manyan waƙoƙin ka, sabbin wakoki ko masu tasiri, manyan masu tsara abubuwa, da dai sauransu) to, a ma'anar ka, marubuci ne. Amma kuna buƙatar matsawa kawai kasancewa marubuci kuma ku zama Marubucin Google.

Don yin hakan, da farko kuna buƙatar asusun Google+ (yana da kyau a faɗi cewa kawai samun asusun Google+ zai taimaka muku da SEO ɗin ma, saboda a bayyane yake Google+ kayan Google ne). A cikin bayanan asusunku na Google+, zaku ga “Mai ba da gudummawa ga” sashin “Links.” Tabbatar kun cika URLs da sunayen gidajen yanar sadarwar da kuka rubuta (tabbas kun haɗa da shafin yanar gizan ku).

Hakanan, duk lokacin da kuka rubuta labarin, tabbatar cewa akwai alamar haɗi a cikin taken post ɗin wanda yake nuni da asusunku na Google+. Babu shakka, zaku maye gurbin “Google+ ID” da ainihin ID ɗinku.

3. Inganta hotunan ka

Chances yana da kyau sosai cewa abun cikin ku zai hada da hotuna. Idan haka ne, to duk lokacin da kuka saka hoto a cikin abubuwanku, ya kamata ku haɗa bayanin hoton a cikin sifofin “alt”. Wannan shine yadda zaku “gaya” injunan bincike abin da yake cikin hoton; ba su da wayo sosai don gane duk hotunan kawai ta hanyar abubuwan da aka zana su. Jin daɗin amfani da kalmominku a cikin wannan bayanin kuma.

4. Yi amfani da Youtube

Kana so a lura da kai a wasu wuraren banda shafinka, ko? Don yin hakan, kuna buƙatar samar da abun ciki a wasu wuraren banda shafinku. Youtube wuri ne mai kyau don buga abun cikin bidiyo, musamman idan kanaso ka nuna haukan ka akan wasu kayan aikin.

Bugu da ari, za ku iya shigar da bidiyon Youtube ɗin ku kai tsaye a cikin rukunin yanar gizon ku. Wannan na iya haɓaka haɓakar blog ɗinka da gaske (ga a babban misali). Tabbatar yiwa bidiyo alama tare da waɗancan kalmomin da muke magana akai, kuma.

5. Yi amfani da Google Analytics

Google Analytics babbar hanya ce don bin diddigin ingancin dabarun haɓaka ku (ko rashin tasirin dangi). Tabbatar cewa an yi rijistar blog ɗinka tare da Google Analytics. Ziyarci shi akai-akai kuma ga abin da ke tura zirga-zirga zuwa rukunin yanar gizonku. Dokar mai sauki anan ita ce: duk abin da yake aiki, yi ƙari da shi kuma duk abin da baya aiki, dakatar da yi. Mai sauƙi, daidai?

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